Milking It: Getting the most out of an Art Purchase

This week I sold my milk cartons painting to a man who said it was the painting that stuck in his memory from my first ever exhibition last year.

He’d taken his time deciding, but now he was sure.

Twins – 8″ x 10″ | 20cm x 25cm - original oil painting on panel - SOLD

That struck me as a good rule of thumb for buying art: If you’re undecided on a piece - for whatever reason - ask yourself if – twelve months down the track – you’d still remember it, or see its value in the same way.


Of course, there is always the risk that while you mull over the purchase, someone else will snap up your painting, so then it’s also worth asking how much value you place on owning the original piece.


If you simply like the image and you’re fine with a copy, ask if prints are available for it. This might suit you just as nicely, as well as providing a back-up plan if someone does beat you to the buy.


Because people do get a kick out of owning the real McCoy, whenever I sell a painting, I print off a document which fancy people call a Certificate of Provenance, but which I simply title, A little more about this Painting.

As well as providing proof that their freshly purchased painting is, in fact, a bona fide, genuine Fiona Verdouw original, it tells my buyers when the painting was created, where it’s been exhibited, whether it has won any awards or is lactose-free, and a wee bit about caring for it.

I also point to where it may have appeared on my blog - so buyers can read something of its inspiration and creation. Or – as in the case of this painting - a particularly embarrassing memory the painting evokes.

If ever you do purchase some original art, this sort of documentation can really add to the experience. It can also set you up well if the artist you purchased from ends up becoming a household name and highly sought-after - especially if you choose to sell the piece.

As mentioned, this painting comes with a blog post that contains one of my more cringe-worthy life stories. Read it here and laugh at my expense. Or get yourself a print - now that the original has been taken off the lactose-free art market.

– Till next time!